What does it mean if someone asks if it’s pink?

• "The comments section of any given person on TikTok, especially if they are a pretty young woman, is riddled with variations on the phrase; I know it's pink"

In western nations, a few centuries ago, both men and women were comfortable enough in faintly pink costumes as a symbol of luxury and class and there wasn’t a particular appropriation of the colour as a ‘girly colour’. Only by the 1800s was there some sort of dichotomy of fashion whereby men had a tendency towards more darker and sober colours.

I remember that as a house officer, I once wore a pink shirt in the early ‘70s and the consultant surgeon gave me a bemused look. Call me chicken, but I didn’t repeat that dress ensemble. In various ways, pink became associated with even protest and awareness of LBGT and Pink triangles, once used by the Nazis to target homosexuals became a symbol of gay activism. However even in the fight against breast cancer, a pink ribbon was used as a symbol. I guess it’s symbolic of the way society tends to embrace different values and use colours to identify with it.

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Is it pink?

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Seems to me that social media has created quite a lot of new attributions to the colour ‘pink’. And the way society evolves often changes over the years at various times perceiving this colour as a colour in transition – sometimes feminine, perhaps sophisticated, even erotic and maybe even kitsch (in poor taste).

The other aspect about pink is its erotic connotations and its hint of nudity and sexual allure, and by and by, pink went from luxury to working class and from sophisticated to vulgar! But then in the 1950s, Elvis had a Cadillac in shocking pink. Perhaps somewhat frivolous. And then the Barbie dolls came along in all shades of pink. The Japanese seem to use pink in their cosplay as some sort of cute femininity.

What does it mean if someone asks if it’s pink?

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